The diagram above was inspired by a twitter exchange I had yesterday with Dan Novy about the relationship between canonical content, transmedia storytelling, and user-generated content (we also touched on how merchandising cuts across these three areas, something I’d like to explore in more detail later).
Remix Fiction has posted a third installment of my interview series; this time Martin Aggett and I discuss Brain Candy, LLC’s collaborative commercial entertainment model.
Also, be sure to check out “The Making of Martin Aggett” project over at Wreck a Movie: http://www.wreckamovie.com/themakingofmartinaggett.
The second issue of Ontologica, which contains an article I wrote, has just been published.
The article’s focus is an introduction to the considerations involved in creating or extending an entertainment property into the collaborative commercial space. I am pleased to see more properties being launched that are natively collaborative as well as commercial (in dollars, high-profile names, or both). The article takes a more detailed look at the collaborative commercial entertainment model used by Brain Candy, LLC.
I believe the upswing of transmedia storytelling is helping usher in a new mindset regarding how much and how effectively audiences can be invited to participate in commercial entertainment (canonically, monetarily, or both). This article lays out some of the fundamental questions that need to be addressed when you invite fans to the table of canonicity.
Here’s the .pdf download of issue 2.1.
Had the pleasure of being invited to sit down across the virtual desk that is Skype from Martin Aggett of Remix Fiction.
Very grateful to Martin for giving me the opportunity to discuss Brain Candy, LLC on his show.
Just another monkey who can type and who thinks he can write...
This monkey can type! is using WP-Gravatar
